Animation has become the most popular kind when it comes to advertising products as we see on the TV, it is beginning to be used more and more. Animation has become more and more advanced as it can be from two ways, either hand drawn or computer generated. Different benefits can be used from the way in which animation comes across, for example, animating over a normal actor can be benefical as it can create a certain appeal which would be more difficult to create with life models.
The Coco Pops advert shows the main character Coco with all of his friends and has adverts to show each of the cereal which are related to coco pops. Coco has been the mascot for coc pops since 1991. The cereal was first introduced in 1958 to the United States and 1961 to th United Kingdom. Animation itself can be enjoyed from people of all ages from young children to parents.